Chemical Industry Updates

Cosmetic serums are skincare products that deeply nourish the skin with active ingredients such as antioxidants, vitamins, and peptides to improve the appearance of fine lines, wrinkles, dark spots, and other skin concerns. The rising geriatric population and increasing skin problems have boosted the demand for anti-aging cosmetic serums. The global Cosmetic Serum Market is estimated to be valued at US$ 5.43 Bn in 2023 and is expected to exhibit a CAGR of 5.0% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights. Market key trends: The growth of the cosmetic serum market is accelerated by the rise in online sales. Online retail provides ease of purchase and availability of a wide range of products. Various brands are adopting aggressive marketing strategies on e-commerce platforms and promoting their products through social media campaigns. For instance, according to the U.S. Census Bureau of the Department of Commerce, the estima

  Market Overview: Cosmetic serums are lightweight, concentrated fluid formulas of skincare products used to target specific skin concerns. Cosmetic serums contain active ingredients that intensively nourish, brighten and renew the skin. Market Dynamics: The global  cosmetic serum market  is witnessing high growth owing to increasing consumer spending on luxury skin care products and growing awareness about anti-aging products. In addition, the rising disposable income and changing lifestyles have led consumers to spend more on personal care and cosmetic products. Furthermore, availability of serums such as anti-aging, skin brightening, sun protection and acne-fighting varieties catering to different skin concerns and needs of consumers is fueling the market growth. Key manufacturers are focusing on developing innovative formulations and engaging in new product launches to cater to dynamic consumer demands, which is further propelling the market expansion. #Cosmetic Serum Market Driver