Cosmetic Serum Market Growth Accelerated by Rise in Online Sales
Cosmetic serums are skincare products that deeply nourish the skin with active ingredients such as antioxidants, vitamins, and peptides to improve the appearance of fine lines, wrinkles, dark spots, and other skin concerns. The rising geriatric population and increasing skin problems have boosted the demand for anti-aging cosmetic serums. The global Cosmetic Serum Market is estimated to be valued at US$ 5.43 Bn in 2023 and is expected to exhibit a CAGR of 5.0% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights. Market key trends: The growth of the cosmetic serum market is accelerated by the rise in online sales. Online retail provides ease of purchase and availability of a wide range of products. Various brands are adopting aggressive marketing strategies on e-commerce platforms and promoting their products through social media campaigns. For instance, according to the U.S. Census Bureau of the Department of Commerce, the estima...