Growth Accelerated by Increased Consumption of Banana Puree in Infant Food and Baby Food Products

 

Banana puree is a pulp made from ripe bananas. It is preferred for baby food products due to its nutritional composition and easy digestibility. Banana puree is a source of potassium and vitamins that support overall growth and development in infants and toddlers. It is used in various baby food products such as cereals, purees, and yogurt melts. The puree has a mild, sweet flavor that is easily accepted by babies. The global banana puree market is estimated to be valued at US$ 381.07 million in 2023 and is expected to exhibit a CAGR of 9.2% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:
The increased consumption of banana puree in infant food and baby food products is a key trend driving the growth of the market. Banana puree is becoming a popular ingredient in various baby food products due to parents focusing on feeding nutritious and organic food to their babies. Many baby food manufacturers are introducing new product lines containing banana puree. Additionally, the banana puree market is expected to grow further over the forecast period owing to rising health awareness among consumers regarding the nutritional benefits of banana puree for infants.

Segment Analysis
The global banana puree market is divided into two key segments based on nature - organic and conventional. The conventional segment currently dominates the market, accounting for around 65% share due to lower costs compared to organic puree. However, the organic segment is expected grow at a higher CAGR during the forecast period due to rising health consciousness among consumers and their growing preference for preservative-free products.

Key Takeaways
The European region is currently the largest market for banana puree, valued at around US$ 126.32 Mn in 2024 owing to the high consumption of bananas and smoothies in countries like Germany, France and Italy.

Regional analysis: The Asia Pacific region is expected to witness the fastest growth during 2023-2030 driven by expanding banana cultivation and processing industry in India and China. India accounts for around 25% of global banana production and witnessing heavy investments in fruit extraction plants. Major players are setting their units to leverage huge domestic demands. China is also emerging as a key banana producing nation with shifting preferences towards healthy fruit-based food and beverages.

Key players operating in the banana puree market are Symrise AG, Döhler GmbH, Kiril Mischeff, Riviana Foods Pty Ltd, Nestlé S.A., The Hain Celestial Group Inc, The Kraft Heinz Co., Ariza B.V., Newberry International Produce Limited, Grünewald Fruchtsaft GmbH, Tree Top Inc., Hiltfields Ltd., Shimla Hills Offerings Pvt. Ltd., Antigua Processors S.A., SunOpta Grains and Foods Inc. Symrise AG is one of the largest players with a wide range of organic and conventional banana puree products marketed across Europe and Americas.

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